Privacy Policy

Last updated: 21 March 2026

1. Data Controller

The data controller for this website is the Linear Algebra Card Game team, an independent project developed at Maastricht University.

Email: play@linearalgebragame.eu

2. What Data We Collect

2.1 Preorder Form

When you submit the preorder form, your email address is used to send you a confirmation and to notify you when the physical edition is available. Your email is not stored in any database — it is only delivered to our team inbox. You can cancel at any time via the unsubscribe link in your confirmation email or by contacting play@linearalgebragame.eu.

2.2 Analytics Cookies

If you accept analytics cookies, we use the following services to understand how visitors use our website:

  • Google Analytics (GA4) — collects anonymised usage data such as pages visited, session duration, device type, and approximate location (country level). Cookies set: _ga, _ga_*. Retention: 2 months.
  • Microsoft Clarity — records anonymised session replays (clicks, scrolls, mouse movements) and heatmaps to help us improve the user experience. Form inputs are masked to prevent recording of personal data. Cookies set: _clck, _clsk, CLID.

These cookies are only set after you give explicit consent via our cookie banner. No analytics data is collected if you reject cookies or do not make a choice.

2.3 Vercel Web Analytics

We use Vercel Web Analytics to collect anonymous, aggregated pageview data (such as page URL, referrer, browser, operating system, and device type). This service does not use cookies, does not store IP addresses, and does not track individual users across sessions. It runs automatically and does not require cookie consent.

3. Legal Basis for Processing

PurposeLegal Basis
Preorder confirmation emailConsent — Art. 6(1)(a) GDPR
Website analytics (GA4 & Clarity)Consent — Art. 6(1)(a) GDPR
Anonymous pageview analytics (Vercel)Legitimate interest — Art. 6(1)(f) GDPR

4. Data Processors & International Transfers

We share personal data with the following third-party processors:

ProcessorPurposeTransfer Mechanism
Google LLC (US)Website analytics (GA4)EU-US Data Privacy Framework
Microsoft Corp. (US)Session analytics (Clarity)EU-US Data Privacy Framework & SCCs
Vercel Inc. (US)Anonymous pageview analyticsEU-US Data Privacy Framework

We do not sell your personal data to any third party.

5. Data Retention

  • Preorder email addresses — not stored in any database. Your email appears only in the confirmation email sent to you and the notification delivered to our team inbox.
  • Google Analytics data — server-side data retained for 2 months (configured minimum); browser cookies expire after 2 years.
  • Microsoft Clarity data — 13 months (platform default).

6. Your Rights

Under the GDPR, you have the right to:

  • Access — request a copy of the data we hold about you
  • Rectification — correct inaccurate data
  • Erasure — request deletion of your data
  • Restriction — restrict processing in certain cases
  • Portability — receive your data in a machine-readable format
  • Object — object to processing based on legitimate interest
  • Withdraw consent — at any time, without affecting prior processing

To exercise any of these rights, email us at play@linearalgebragame.eu. We will respond within 30 days.

You also have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) at autoriteitpersoonsgegevens.nl.

7. Cookies

Our website uses cookies only for analytics purposes. No cookies are set until you give consent via our cookie banner.

CookieProviderPurposeExpiry
_gaGoogle AnalyticsDistinguish users2 years
_ga_*Google AnalyticsPersist session state2 years
_clckMicrosoft ClarityPersist Clarity user ID1 year
_clskMicrosoft ClarityConnect page views into a session1 day
CLIDMicrosoft ClarityIdentify returning users1 year

We also store your cookie preference (cookie-consent) in your browser's local storage. This is not a cookie and contains no personal data.

You can change your cookie preferences at any time using the “Cookie Settings” link in the footer.

8. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

9. Contact

If you have questions about this privacy policy or our data practices, please contact us at play@linearalgebragame.eu.